{"id":727,"date":"2026-07-16T12:30:00","date_gmt":"2026-07-16T04:30:00","guid":{"rendered":"https:\/\/qiksense.com\/blog\/singtel-panda-ar-head-effect-attract-passers-by-qiksense\/"},"modified":"2026-07-17T00:23:34","modified_gmt":"2026-07-16T16:23:34","slug":"singtel-panda-ar-head-effect-attract-passers-by-qiksense","status":"publish","type":"post","link":"https:\/\/qiksense.com\/blog\/singtel-panda-ar-head-effect-attract-passers-by-qiksense\/","title":{"rendered":"Singtel Used a Panda AR Head Effect to Attract Passers By with qiksense"},"content":{"rendered":"\n\n
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CASE STUDY<\/div>\n

Singtel Used a Panda AR Head Effect to Attract Passers By with qiksense<\/h1>\n
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\n \"qiksense\"<\/span>\n qiksense<\/span>\n ·<\/span>\n 16 July 2026<\/span>\n ·<\/span>\n 4 min read<\/span>\n <\/div>\n <\/div>\n
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The Challenge<\/h2>\n\n

Singtel participates in multiple exhibitions, roadshows and retail events throughout the year. For each event, the brand looks for new ways to capture attention and encourage people to visit its booth.<\/p>\n\n

In a previous activation, Singtel used qiksense to launch a Spin the Wheel campaign at its event booths<\/a>. The campaign was subsequently scaled from events to Singtel’s retail stores<\/a>.<\/p>\n\n

For Singapore Retail Festival 2026, Singtel wanted to introduce a new way to attract people walking past its booth at Ngee Ann City Civic Plaza. The festival featured a rotating line-up of brands and interactive experiences at its main festival grounds.<\/p>\n\n

The booth followed the theme “hi! brings you to China”<\/strong>, supporting Singtel’s message around travelling and staying connected in China. Inspired by Chengdu, the experience featured a panda visual that connected directly with the destination theme.<\/p>\n\n

Singtel needed an interactive attraction that could:<\/p>\n\n