Claw Machine

A virtual claw machine brings the familiar arcade-style experience into a digital format. It is suitable for booths, events and campaigns that want a more playful way to distribute rewards.

How the Claw Machine Works

01

Play the Game

Users move the claw left or right, then press Grab to drop it, just like an arcade claw machine.

02

Reveal the Result

The result is drawn from the prize rules as the claw closes, not by where it was aimed. The claw lifts a capsule either way, then a win or lose message shows.

03

Continue the Journey

Winners receive their reward and redemption instructions. Users can submit their details, view how to redeem or play again, depending on the campaign setup.

A Closer Look

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What You Can Customise

Game visualsCustomise the background, artwork, prize names and result messages. The machine and its buttons are fixed.
Screen UICustomise the backgrounds, images, colours, typography, buttons, icons and copy across every screen.
Prizes and resultsConfigure the prizes, winning results, non-winning results and messages.
Winning rulesSet the prize probability and prize quantity.
User journeyAdd or remove registration, consent, customised questions, reward reveal and other campaign steps.
Sound and animationAdd background music. The game’s own sound effects and animations are built in.
Data fieldsChoose the contact details and customised questions to collect from users.
Reward redemptionWinners see their prize on screen, plus a voucher code to scan or download if you upload a list of codes.

What the Claw Machine Can Do for Your Campaign

01

Attract and Engage Users

The familiar arcade claw is playful and instantly recognisable, drawing users in to take a grab.

02

Encourage Campaign Actions

Unlock the game after a purchase, a booth visit, a QR scan, a form or other campaign actions.

03

Capture Participation Data

Track plays, results, voucher downloads and prizes, and collect contact details where needed.

04

Distribute Rewards

Give away prizes, vouchers, promotional codes or product samples, with real prize stock and odds behind every grab.

Where Brands Use It

Events

Create a quick and exciting activity that encourages attendees to participate and receive an instant result.

Exhibitions

Attract visitors to the booth with a simple game connected to prizes or giveaways.

Shopping Malls

Run seasonal promotions, shopper rewards and play and win campaigns.

Retail Stores

Connect the game to purchases, product promotions, store visits or in-store rewards.

Product Launches

Encourage users to discover and engage with a new product through an instant reward experience.

Roadshows and Pop-Ups

Launch the same branded luck game across different campaign locations.

Ways to Set It Up

Personal Device Experience

Users can access the game through a web browser on their own device.

DeviceMobile phone, tablet or laptop
RequirementsA web browser and internet connection
How users access itUsers open a campaign link or scan a QR code
How it worksUsers interact with the game directly on their screen
ResultUsers view their result, reward or redemption instructions directly in the browser

On-Site Experience

The game can be set up as a physical experience at events, retail spaces, exhibitions or activations.

DisplayA touchscreen or digital display with an operating system and web browser
ControlsTouchscreen controls, or physical arcade buttons to position and drop the claw
ConnectionWi-Fi or network connection
How it worksUsers tap the screen, press a physical button or trigger the selected interaction to play
ResultThe result, reward or redemption instructions are displayed on the screen

Frequently Asked Questions

A luck game is a branded interactive experience where users complete a simple action to reveal a randomly selected result or reward. It can be used to create excitement, encourage participation and support promotional campaigns.

Yes. The background, images, colours, typography, prize names and result screens can be customised to match the campaign or brand identity. The game’s own sound effects are built in, and background music can be added.

On-site, on a touchscreen or digital display with an operating system, browser and internet connection. Users can also play it in a web browser on their own mobile phone, tablet or laptop, through a campaign link or QR code.

Yes. The winning rules, prize probability, prize quantity and available results can be configured according to the campaign requirements.

Yes. Winning results can be connected to prizes, vouchers, promotional codes, product samples or other rewards. Winners see their prize on screen, plus a voucher code to scan or download if you upload a list of codes.

The campaign dashboard tracks performance such as participation, completion rates, results, voucher downloads and prizes given out. Contact details and responses to customised questions can also be collected with the relevant consent copy, and the data can be exported.

Build and Launch Your Luck Game

Customise the game, configure the rewards and launch your luck game on screens, kiosks or phones with qiksense.

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